Sell-it-yourself website
From $699, then your time
$699 puts a basic listing on realestate.com.au. Good value if you have the time to do the rest yourself: photos, signboard, pricing, opens, negotiation and paperwork.
How we're different
Pikelet vs selling it yourself
Selling it yourself can work, if you have the time. A listing site puts your home on realestate.com.au and stops there. The price, the opens, the negotiation and the paperwork are yours to run.
Pikelet
$13,000, all of it done
$3,500 to go live with the top realestate.com.au listing, photos and signboard. $9,500 at settlement for the off-market test, the opens, the negotiation and the paperwork.
Where doing it yourself stops
Six things a sell-it-yourself website leaves to you.
The price
- On your own
- You pick a number from online estimates.
- Pikelet
- We price your home against the recent sales nearby, a licensed agent checks it, and 50+ buyer's agents test it off-market before you list.
The listing
- On your own
- A standard listing. Premiere+ isn't sold to private sellers.
- Pikelet
- A Premiere+ listing, the top tier: 2.4x the enquiries and 2.5x the views of a standard one, and shown as Coming Soon before launch.
The buyers
- On your own
- Whoever emails you. Most buyer's agents won't deal with private sellers.
- Pikelet
- 50+ buyer's agents see your home first. Every enquiry is logged, followed up, and visible to you.
The weekends
- On your own
- You run every open home and private inspection, and take every call.
- Pikelet
- We run every open home and inspection until it sells, and log everyone who comes through.
The negotiation
- On your own
- You negotiate directly with the buyer, on the biggest sale of your life.
- Pikelet
- We sit between you and the buyer. You get breathing room to decide, and a licensed agent pushing for every extra dollar, which on a flat fee is all yours.
The paperwork
- On your own
- Seller disclosure, contracts, deposits and settlement, between you and your solicitor.
- Pikelet
- We prepare, check and chase all of it with your solicitor, so nothing stalls the sale.
Feature comparison
Side by side.
| What you get | Pikelet | Sell it yourself |
|---|---|---|
| What you paySell-it-yourself is For Sale By Owner's advertised price for a residential sale. | $13,000 flat, inc GST | From $699 to list, then your time |
| Paid up front, before you know your price | Nothing. Off-market test first | The listing fee, from $699 |
| Off-market price test with 50+ buyer's agents | Included | Not included |
| Top realestate.com.au listing (Premiere+)realestate.com.au's top listing tier. Most agencies charge extra for it. | Included | Basic listing only |
| Photography, floor plan, copy and signboard | Included in the $3,500 go-live fee | You arrange it |
| Licensed agent negotiates for you | Included | Not included |
| Open homes and private inspections run for you | Included | Not included |
| See every enquiry, open-home visitor and offer liveYou see it the moment it lands, not on a weekly call. | Included | It's your inbox |
| Your market watched daily while you sell | Included | Not included |
| All the paperwork handled: agent agreement, seller disclosure, contracts, settlement | Included | You and your solicitor |
| If we negotiate an extra $10,000, who keeps it?On a 2% commission, $10,000 more for you is $200 more for the agent. | You | You |
| What you get | Pikelet | Sell it yourself |
|---|---|---|
| What you pay | $13,000 flat, inc GST | From $699 to list, then your time |
| Paid up front, before you know your price | Nothing. Off-market test first | The listing fee, from $699 |
| Off-market price test with 50+ buyer's agents | Included | Not included |
| Top realestate.com.au listing (Premiere+) | Included | Basic listing only |
| Photography, floor plan, copy and signboard | Included in the $3,500 go-live fee | You arrange it |
| Licensed agent negotiates for you | Included | Not included |
| Open homes and private inspections run for you | Included | Not included |
| See every enquiry, open-home visitor and offer live | Included | It's your inbox |
| Your market watched daily while you sell | Included | Not included |
| All the paperwork handled: agent agreement, seller disclosure, contracts, settlement | Included | You and your solicitor |
| If we negotiate an extra $10,000, who keeps it? | You | You |
Weighing up an agent instead? Pikelet vs traditional agents.
Get started
See what your home is worth. Free.
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or email hello@pikelet.com.au